"... Mobile phone with rude name"

OK.

Esto me sorprendió un poco.

Navegando por Digg (http://www.digg.com/), me encontré con esta noticia que originalmente salió publicada en el diario del Reino Unido The Telegraph. La noticia va por el lanzamiento del teléfono celular de la compañía Movilnet, llamado por el presidente Chávez el teléfono "vergatario".

Así lo vieron en Londres:

Hugo Chavez launches mobile phone with rude name

The Venezuelan president, Hugo Chavez, has launched the Vergatorio, one of the world's cheapest mobile phones and probably the only one with a rude name.

Costing $15 (about £10), and rivalled for price only by the very cheapest phones on sale in Asia, the Vergatorio's name has its origins in a venezuelan slang term for penis.

Mr Chavez, who nationalised the company that has produced the phone, unveiled the product, only to be condemned for the choice of name. He has described the Vergatorio, which has all the features of a more expensive phone such as WAP and an MP3 player, as "light, beautiful, good and cheap".

"It is science and technology at the service of the people not the elites ... the day will arrive when we manufacture phones for Cuba and Latin America," he said.

"This telephone will be the biggest seller not only in Venezuela but the world. Whoever doesn't have a Vergatario is nothing."

He even telephoned his mother during the launch ceremony.

But critics have described the choice of name given to the phone as vulgar and in bad taste.

URL: http://bit.ly/Bj9Km

Ok. Para empezar, no es "vergatorio", es "vergatario". Suficientemente feo suena escribiéndolo bien. Pero eso es apenas cosmética nominal.

Lo importante, lo rudo de verdad es ser noticia de esta manera. Con cosas como estas. Porque la anécdota se come lo bueno que pueda tener el teléfono. La posible noticia tecnológica queda opacada tras el chistecito... y no es "guerra mediática" del imperio, ni de Ravell.

Es, simplemente, gracias a la estupidez "endógena".